Tuesday, 8 March 2022

Verloop.io partners with WebEngage to empower brands to build engaging customer experiences


Verloop.io, the leading Conversational AI platform for Customer Support automation, announced today that it has partnered with WebEngage, a full-stack Retention Operating System, for consumer businesses. 

WebEngage customers can now useVerloop.io to send out their transactional and promotional messages via their WhatsApp channel by hyper-personalizing the content based on user behaviour. This enables the customer to start a conversation from end users which will be taken care of by verloop chat bots. 

"WebEngage is a leader in the user retention and customer engagement and we're excited to be working with the company to extend the channel capabilities of Verloop.io platform," says Gaurav Singh, Founder & CEO, Verloop.io. "This partnership will enable brands to seamlessly build automation on their channels from one dashboard.” 

Avlesh Singh, Co-founder & CEO, WebEngage, said, “The next leg of innovation in customer support will be driven by hyper personalisation and Verloop.io is revolutionising customer support with their disruptive conversational AI. We will together build engaging customer experiences while delivering on our goal to enable young brands leverage technology and slingshot their businesses. Forward looking brands must rely on technology to build disruptive solutions that provide delightful experiences to their customers and we’re excited to be working with Verloop.io to empower our customers to do just that."

WebEngage, is a new age Retention Operating System, making it easy for businesses to build customer engagement journeys.With Verloop.io, enterprises can easily start automating their customer support while integrating with 140+ tools across back-end systems, marketing, sales, point-of-sale.

Combined with the power of the WebEngage platform, businesses can build next-generation customer experiences at every touchpoint and create meaningful, memorable customer journeys. 

About WebEngage

WebEngage is a new age Retention Operating System, a single suite for marketers to store user data, provide actionable insights, orchestrate omnichannel campaigns by leveraging user insights to provide a hyper-personalized end-user experience. The platform helps brands drive more revenue from existing customers and anonymous users across 10 communication channels. WebEngage goes above and beyond a marketing automation platform and powers the user engagement for thousands of enterprise brands worldwide, working across several industries like E-Commerce, Edtech, Fintech, Foodtech, Media & Publications, Gaming, BFSI, Healthcare, Online Retail. The key clientele includes marquee brands like Unilever, L'Oréal, Bajaj Auto, Unacademy, Myntra, Pluralsight, Pepperfry, Junglee Games, HT Media, FirstCry, eXtra Stores and GoIbibo and many more.

About Verloop.io 

Verloop.io is the world's leading customer support automation platform that enables businesses to deliver delightful support experiences to their customers across channels. Verloop.io helps brands securely, effortlessly, and accurately scale up their customer support and is used by over 5,000 brands globally, including Decathlon, Cleartrip, Dar Al Arkan, Fetchr, Livpure, Adani Capital, DSP Mutual Fund, Rentomojo, Scripbox, and many more.

Thursday, 3 March 2022

Powered by Blockchain Technology, Ruder Finn Starts an All-New Service - Web3 Connect, Offering Expertise in Crypto, NFTs, and Metaverse


New Delhi, Delhi, India – 
Strengthening its commitment to redefining communication with a technology-first approach, the global integrated communications consultancy, Ruder Finn India launched Web3 Connect. With a focus on upcoming sectors like Crypto, Metaverse, and NFT, the new service aims to assist and support brands with their storytelling, leveraging the firm’s wealth of knowledge in core and evolving technologies in the market.

Delivering comprehensive and integrated communications strategies, Web3 Connect brings impactful storytelling to brands to build points of resonance to help clients stand apart, across traditional and digital platforms. Additionally, will also engage in proactive conversations with developers, regulatory bodies, enterprises, and governments to drive advocacy programmes and create an impact.
                                                                                            
Speaking about the announcement, Atul Sharma, Managing Director, Ruder Finn said, “Ruder Finn has been at the forefront of leveraging technology to disrupt the world of communication. We have always invested in sectors that allow us to push the envelope and redefine the boundaries of storytelling. With a strong portfolio of top brands and companies in the blockchain, NFT, and Fintech segments in India, and a 12-member team of experts, we are focused on mastering the craft of the digital realm and bringing alive the experience for customers today. Backed by a strong in-house team and industry consultants, who are blockchain and metaverse experts across corporate, brand, and digital mediums, we are certain that we will be able to guide our clients to help strategically navigate the Metaverse and beyond.”
 
Demystifying the blockchain sector for industry experts and the uninitiated for greater outreach of brands and corporate, Web3 Connect will actively pursue multiple stakeholders of the dynamic and ever-evolving token-based economy. The vision is to grow their presence in the media and public sector, supporting corporate communication, consumer storytelling, brand advocacy, and policy to help catapult this sector to newer heights.

About Ruder Finn Group

Ruder Finn India and RF Thunder India are wholly owned by the Ruder Finn Group in India. With offices in New Delhi, Mumbai, Bangalore and Chennai, Ruder Finn Group is one of the largest independent integrated communication firms in the world, producing award-winning work at the intersection of content, creative and digital. With a strong network of affiliates across key locations in India, we help our clients engage with those vital to their success, delivering meaningful, measurable, business results through inspirational, data-driven, communications counsel and solutions. The group’s capabilities and expertise cover offerings across integrated communication, digital solutions and reputation management across the brand, lifestyle, corporate, healthcare, technology and enterprise sectors.